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Friday, June 27, 2014

The Cake Book by Cupcake Jemma

Food Tube is Jamie Oliver’s YouTube community of food lovers – the series showcases the most popular talent on the channel and has over 400,000 subscribers, if you haven’t already, go check it out. It’s free and updated weekly with new videos sharing new recipes, tutorials, and fabulous food.

Food Tube Books 
Out of the Food Tube channel comes three great new cookbooks.  We’ve got The  Cake Book by Cupcake Jemma, Kerryann Dunlop The Family Cookbook by Kerryan Dunlop and The BBQ Book by and DJ. All the recipes featured in this series fulfil Jamie’s exceptionally high food standards of quality, flavour and fun.  

Being obsessed with baking, we got our hands on The Cake Book to review.  It’s great!  The book has four chapters of delicious seasonal recipes, plus an extra chapter covering the basics.  There are over 50 unique recipes, as well as hints and tips to get you set up and help your along the way.  Some of Jemma’s inventive creations include PB & J Cupcakes, Jamaican Ginger Cake, and Vegan Vanilla Fudge Cupcakes (click on the links for the recipes!). All the recipes have been beautifully photographed by David Loftus (I follow this guy on instagram – man he has a lot of talent and one awesome job). 

Cupcake Jemma (Jemma Wilson) is a part of the London street food scene and began baking professionally in 2006 with her own Brick Lane market stall, which has since turned into her hugely successful company Crumbs and Doilies.  She is super creative and her videos on Food Tube are fun to watch.    


The Cake Book is instores today and is super affordable with an RRP of just $15.99.  We can’t wait to try out the awesome recipes and collect the other books in the series!

The Cake Book by Cupcake Jemma, RRP $15.99, published by Penguin Group in Jamie’s Food Tube Book series. Copyright Jamie Oliver Enterprises (2014 The Cake Book) Photographer: David Loftus.


  1. Hi is the Jamie Oliver food tube cake book available in NZ yet? Thanks